MEET THE DESIGNER

SASHA TROSHCHYNSKA, HER CIPHER

HER CIPHER BY SASHA TROSHCHYNSKA

HER CIPHER wardrobe is created for strong, passionate and independent individuals, who are not afraid to make new rules and bring positive changes into society. 

"HER CIPHER tells a story about beautiful, simple and sustainable future that we all deserve and are responsible for.” 


SASHA TROSHCHYNSKA, HER CIPHER 

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MINI INTERVIEW WITH SASHA TROSHCHYNSKA

What inspired you to create HER CIPHER?
Women whom I met and worked with as a stylist through the years their preferences and needs have inspired to create a chic and minimalistic wardrobe for an active and social lifestyle.  

What is your favorite part of being a fashion designer?
My favorite part of being a fashion designer is ability to tell a story by creating clothes. HER CIPHER tells a story about beautiful, simple and sustainable future that we all deserve and are responsible for. 

What is the biggest learning experience you have had?
Everything happens for a reason, and you should cherish every moment and except every experience that universe is giving you.   

What is the best compliment you have ever received?
Someone once told me that no one is as dedicated as I am.

How would you describe your artistic style?
Classic with a modern twist.